88 IP Festival
88 IP Festival is a online event for KOLs at August 8 every year. We will promote it though WeChat, official website, CONTENT100 Platform, EDM and advertisement to celebrate the festival. Till now, there are over 500 featured KOLs(CMO,CIO,CHO,ect.)and over 1,000 KOL interview videos at different content communities of CONTENT100. Creative ideas and business thoughts will be conducted within the promotion of 100 IPs in order to make Individual Brand IP be the new generation of business socialization. We believe the convergence of contents from individual and company will build a business socialization ecosystem and Individual Brand IP will become a slash for CXO in the future.Our concept is “Your IP Makes Wealth”.Today, CONTENT100 is devoted to solving the problem of information asymmetric in content economics. The value is returned to KOLs which was extraordinarily deprived by intermediaries. Hence, enterprises are exploring the new way of resources cooperation and get through the modern marketing bottlenecks via great convergence.
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